Episode 22: The Principal’s Algorithm: What Schools Can Learn From TikTok

Your school already has an algorithm.

It determines what gets attention, what gets repeated, and what quietly fades away. And whether you realize it or not, leadership behavior, systems, and reactions shape that algorithm daily.

In this episode, we break down how school algorithms form, the unintended behaviors they often reward, and how principals can retune them — without adding initiatives or burning people out.

If you’ve ever wondered why certain behaviors spread while others disappear, this episode gives you a new lens to see — and lead — your school differently.

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